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Predictive Intelligence 101

Course Details
Code: PDI-101
Tuition (USD): $300.00 • Classroom (4 hours)
Course Details
GSA (USD): $272.04 • Classroom (4 hours)

Comprehensive and hands-on, Predictive Intelligence 101 is the core training that ensures your success with personalized web experiences within the Marketing Cloud. It’s a must for new users and administrators. We recommend users take this course before uploading your first catalog within the Marketing Cloud.

Skills Gained

  • Leverage Data within Predictive Intelligence
  • Store email and web recommendations
  • Track results and reporting

Who Can Benefit

Before attending this course, you should complete the following online module available via Marketing Cloud 101: Getting Started

  • New administrators responsible for the setup, configuration, and maintenance of their organization’s Marketing Cloud applications
  • New content editors/publishers who will be helping gather real-time data around customer preferences, lifestyles and purchase habits
  • New channel managers who will be responsible for the predictive intelligence channel within your organization